Thanksgiving isn’t just about turkey and pie, it’s also the season when gifting thoughtfully matters most. But finding a gift that everyone will truly enjoy can be tricky. Gift cards solve this perfectly, giving people the freedom to choose exactly what they want without the stress of guessing.
And this isn’t a small trend. The U.S. gift card market is projected to grow 7.9% in 2025, reaching $234.14 billion (Research and Markets), showing just how much shoppers rely on them during the holiday season. This growing popularity has made platforms like GiftCards.com a great choice for affiliates.
Let’s understand how affiliates can make the most of the Thanksgiving shopping rush by promoting GiftCards.com and maximising conversions.
GiftCards.com is a leading online platform where you can buy both digital and physical gift cards from over 350 popular brands. It offers Visa and Mastercard gift cards, multi-brand cards, and retailer favorites like Target, Uber, Sephora, and Netflix.
You can personalize Visa gift cards with custom images and messages, and schedule eGift delivery via text or email. Some purchases even earn reward points. The platform also offers eco-friendly Visa cards made from sustainable paper and provides business solutions for employee and customer rewards.
GiftCards.com runs seasonal promotions to make gifting even more exciting. Currently, shoppers can get 10% off select eGift cards or take advantage of BOGO deals on top brands during the Giftoberfest promotion. With fast digital delivery and a wide range of designs, GiftCards.com makes gifting simple, personal, and convenient.
Here’s a quick overview of the GiftCards.com affiliate campaign with vCommission:
This setup gives affiliates full visibility and flexibility to promote gift cards across multiple channels and optimize campaigns for maximum commissions during the Thanksgiving season.
Thanksgiving shoppers are looking for gifts that are quick, thoughtful, and flexible—and affiliates can meet that need in creative ways. For example, short clips showing how to personalize eGift cards, showcasing popular brands like Target or Sephora, or presenting “last-minute gift ideas” for friends and family can be shared on TikTok, Instagram Reels, or YouTube Shorts.
Other promotion strategies include:
By combining creative content and timely promotions across multiple channels, affiliates can help shoppers find the perfect gift and turn holiday shopping into tangible commissions.
To make the most of Thanksgiving 2025, affiliates need to align their campaigns with how people actually shop.
In early November, get attention from planners who love to be ready ahead of time. Social media posts or short festive videos showing popular brand cards, such as Sephora, Target, or Uber, can spark interest.
By mid-November, it’s time to remind those still deciding. A quick text, email, or mobile notification can push them to buy, especially when you show how fast and flexible eGift options are.
And during the final days before Thanksgiving, focus on urgency. Highlight instant delivery and the simplicity of sending digital cards to loved ones. Pop-up reminders or quick social stories can work wonders here.
Mixing creativity with timing helps affiliates turn these peak shopping moments into consistent conversions.
With vCommission, affiliates can track their campaigns in real-time, use multiple promotional channels, and benefit from a long validation period. Social posts, mobile notifications, and short videos are all tracked, ensuring every effort counts toward commissions.
This Thanksgiving, help shoppers give smart, convenient gifts, and earn commissions while doing it. Sign up with vCommission today and start promoting GiftCards.com!
