How Affiliates Can Make the Most of Black Friday Cyber Monday 2025 - vCommission

How Affiliates Can Make the Most of Black Friday Cyber Monday 2025

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You can already feel the buzz of Black Friday and Cyber Monday. Stores are filling up, websites are lighting up with deals, and shoppers are already hunting for the best offers. Well, that energy isn’t just in the air; last year, it drove $10.8B in Black Friday sales and $13.3B on Cyber Monday, with 2025 set to be even bigger (DemandSage, 2025).

For affiliates, this is the moment to maximise conversions, but only if you start smart and early. Knowing which products to promote, which campaigns actually convert, and how to reach the right audience is what makes the difference.

Think of it like getting your stall ready before a big festival: the more prepared you are, the bigger your rewards. Let’s get into how you can make Black Friday and Cyber Monday 2025 your most profitable weekend yet.

Start Early: Pick the Right Campaigns and Offers

The key to a profitable Black Friday and Cyber Monday weekend is preparation. Affiliates who wait until the last minute often miss the best opportunities. Start at least a month before by choosing campaigns and products that are proven to convert and align with your audience’s interests.

With vCommission, you have access to a variety of high-performing programs across eCommerce, travel, utilities, and finance, each designed to give affiliates the tools they need to maximize earnings, such as:

E-commerce Campaigns

1. Airalo

Airalo is the world’s first eSIM store that helps travelers stay connected across 200+ countries without costly roaming fees. Its global eSIM plans appeal to travel-savvy users, while affiliates enjoy access to ready-to-use brand assets and strong earning potential.

When promoting with vCommission, affiliates enjoy real-time tracking to monitor performance instantly, a 30-day cookie to ensure commissions even if visitors return later, and a 45-day validation period to capture confirmed purchases reliably. Join the Airalo Affiliate Program with vCommission today!

2. Yes Style

Yes Style connects Asian fashion and beauty designers to a worldwide audience, offering trendy apparel, cosmetics, and accessories. Affiliates can promote bestselling products like COSRX Acne Pimple Master Patch, Beauty of Joseon Glow Serum, and LANEIGE Lip Sleeping Mask EX to a global customer base.

After joining the program with vCommission, affiliates benefit from real-time tracking, a 30-day cookie to catch returning shoppers, and a 65-day validation window, giving plenty of time for shipping and delayed purchases to count. Sign up with vCommission to promote Yes Style!

3. Castlery

Castlery offers stylish, modern furniture loved for its quality, sleek designs, and global appeal in the US. With frequently updated collections and popular home essentials, affiliates can easily promote products that customers trust.

Such high-ticket products can take longer to convert, but with real-time tracking, 30-day cookies, and a 67-day validation period, vCommission ensures affiliates get credit for every sale, even if it happens weeks after the click. Join the Castlery Affiliate Program with vCommission!

4. MAC Cosmetics

The iconic MAC Cosmetics brand offers professional-quality makeup in the US. Its strong brand reputation, trending product lines, and loyal customer base make it easy for affiliates to promote MAC products and attract conversions.

vCommission’s affiliates can leverage real-time tracking, a 7-day cookie for quick conversions, and 65-day validation, making it ideal for beauty campaigns that convert both fast and over time. Sign up with vCommission to promote MAC Cosmetics!

5. Life Is Good

Life Is Good promotes feel-good lifestyle apparel and accessories in the US, offering a wide range of products, including tees, hats, loungewear, and seasonal items. With a strong brand presence and a dedicated community, it’s easy for affiliates to connect with customers who resonate with the brand’s message.

If you join the affiliate program with vCommission, you can take advantage of 110-day validation, 7-day cookies, and real-time tracking. Affiliates can earn from repeat purchases and seasonal sales of this affiliate program, capturing longer-term shopper interest. Join Life Is Good Affiliate program with vCommission and start earning!

6. Charles & Keith

Charles & Keith is a Canadian brand that offers trendy shoes, bags, and accessories for women and kids. Boasting a global presence, seasonal launches, and popular bestsellers that attract style-conscious shoppers, the brand makes it easy for affiliates to promote trendy and trusted products.

While promoting with vCommission, affiliates benefit from real-time tracking, 30-day cookies, and 70-day validation, ensuring they get credit for delayed or considered purchases. Sign up with vCommission & earn with Charles & Keith!

Travel Campaigns

1. Kiwi.com

Kiwi.com helps travelers book flights, trains, buses, and car rentals all in one place, making it easy to find unique routes at the best prices. Its user-friendly platform, wide travel options, and innovative search tools make it simple for affiliates to promote to travel-savvy audiences. 

Affiliates can use vCommission’s real-time tracking to see what works, 30-day cookies to earn even if visitors come back later, and 75-day validation so you get credit for bookings confirmed weeks after the click. Join with vCommission to earn with Kiwi.com!

2. Emirates

Emirates is a world-renowned airline flying to over 150 destinations and celebrated for its luxury travel experience, excellent service, and strong global reputation. Affiliates can easily promote flights to a wide audience seeking premium travel options. 

With vCommission, affiliates can promote these premium flight bookings confidently. You get real-time tracking to monitor performance, 30-day cookies to capture returning visitors, and a 100-day validation period so every confirmed booking counts. Sign up with vCommission and promote Emirates!

3. Anantara

Anantara offers a collection of luxury resorts and hotels worldwide, known for their exceptional comfort, unique experiences, and stunning locations. Affiliates can easily promote stays that appeal to travelers seeking premium getaways.

Promoting with vCommission, affiliates can earn from high-value bookings with real-time tracking, 30-day cookies, and validation that extends up to 50 days after travel, perfect for longer decision cycles and advance reservations. Join vCommission to start promoting Anantara today!

4. H10 Hotels

H10 Hotels is a top Spanish hotel chain with over 65 properties across Europe and the Caribbean, known for modern amenities, prime locations, and excellent guest experiences. Affiliates can easily promote stays that appeal to travelers seeking quality and comfort.

When promoting with vCommission, you get real-time tracking, 30-day cookies, and post-travel validation, helping you earn commissions even from late or international bookings. Sign up with vCommission and start earning by promoting H10 Hotels!

Utilities & Software Campaigns

1. NordVPN

NordVPN is a leading VPN provider trusted for keeping online activity secure, private, and unrestricted. Its easy-to-use apps, global server network, and strong brand reputation make it simple for affiliates to promote to security-conscious users.

With vCommission, affiliates can promote this globally recognized brand using real-time tracking to monitor results, 30-day cookies to capture returning visitors, and a 50-day validation window that ensures you earn commissions even from delayed subscriptions. Join the NordVPN affiliate program with vCommission today!

2. AppSumo

AppSumo is a popular platform for entrepreneurs and digital professionals, offering curated software deals, lifetime discounts, and tools to grow businesses. Affiliates can easily promote products that appeal to startups and tech-savvy audiences.

When you promote AppSumo with vCommission, you get real-time tracking, 30-day cookies, and a 75-day validation period, giving you plenty of time to earn from users who take longer to decide on their purchases. Sign up with vCommission to earn with AppSumo today!

3. Shutterstock

Shutterstock is a leading creative platform for high-quality assets, tools, and services for creators and businesses. Its trusted brand, extensive library, and versatile assets make it easy for affiliates to promote to creative professionals.

With vCommission’s real-time tracking, 35-day validation, and 30-day cookies, affiliates can capture sales even if users take time to download subscriptions or assets, making it ideal for marketing and design audiences. Join the Shutterstock affiliate program with vCommission now!

Finance & Lead Campaigns

1. Trusted Home Offers

Trusted Home Offers helps homeowners in the US sell their homes quickly, even if repairs are needed. The platform provides cash deals with no hidden fees. Its simple, transparent, and reliable process makes it easy for affiliates to promote to sellers looking for fast solutions.

Affiliates promoting with vCommission get real-time tracking, 30-day cookies to capture returning leads, and a 15-day validation period, ideal for campaigns that require quick conversions. Sign up with vCommission to earn with Trusted Home Offers!

2. Atlas Debt

Atlas Debt helps individuals manage and reduce credit card debt through structured relief programs and personalized support. Its trusted approach and clear solutions make it easy for affiliates to promote to people seeking financial relief.

With vCommission, affiliates benefit from real-time tracking, 30-day cookies, and a 15-day validation window, giving plenty of time for leads to convert and making it perfect for finance-focused audiences. Join vCommission today and start promoting Atlas Debt!

3. Halloween Loans

Halloween Loans connects US customers with lending partners quickly and easily, offering fast, reliable loan options. Its simple application process and wide lender network make it easy for affiliates to promote to users in need of quick financial solutions.

Affiliates can promote this campaign with vCommission and get access to real-time tracking, 30-day cookies, and a 7-day validation period, making it a strong choice for fast-turnaround loan conversions. Sign up with vCommission today to promote HalloweenLoans!

 

 

Content and Promotion Strategies That Convert

Now that you’ve picked your campaigns, like Airalo for travelers, MAC Cosmetics for beauty lovers, or Kiwi.com for global flights, the next step is how to promote them effectively. During Black Friday and Cyber Monday, shoppers are overwhelmed with offers. To stand out, your content must educate, engage, and push action, and video is one of the most effective ways to do this.

1. Make videos your centerpiece: Videos capture attention faster than text or images. They can show products in action, demonstrate value, and build trust. Imagine a quick 30-second Instagram Reel or TikTok featuring MAC Cosmetics’ “Top 5 Black Friday Makeup Must-Haves,” where each product shines in action. Or picture a short demo video for Airalo, showing how travelers can activate an eSIM in minutes and stay connected wherever they go. 

Even for brands like Castlery, a carousel-style video comparing sofas or room setups can spark inspiration and show the quality and design that photos alone can’t capture. Videos tell stories, build trust, and help shoppers make quick decisions, which means more clicks and conversions for you as an affiliate.

  • Use multiple channels for maximum reach: vCommission allows affiliates to promote campaigns across a variety of channels. Different channels suit different content:
    • Video & social media ads: Instagram, YouTube, Facebook Shorts, perfect for showing product demos or deal highlights
    • Mobile apps & push notifications: Send quick alerts about limited-time offers to capture instant clicks
    • Email & SMS campaigns: Curated lists of products, personalized deals, or countdown reminders work well for high-consideration purchases like Kiwi.com flights or Emirates tickets
    • Telegram & influencer networks: Build trust by sharing recommendations, reviews, or personal experiences
    • Coupon & cashback platforms: Highlight the best deals to attract bargain hunters and drive more clicks
    • Native ads & incentivized campaigns: Encourage clicks and sharing, boosting traffic

Test which channels convert best for each campaign. For example, high-ticket items like Anantara resorts may perform better via email and video, while fashion items like Yes Style outfits get more engagement via Instagram Reels or TikTok.

2. Show urgency and value: Shoppers respond to scarcity. Use countdowns, limited-stock alerts, or “last chance” messages in videos, posts, or notifications. For example a YouTube Short counting down the hours left for Emirates.com flight deals, or Instagram Reels highlighting limited stock Life Is Good items. You can also use push notifications to remind users of Anantara hotel deals ending soon.

3. Optimize content for each platform: Different cyber monday ecommerce marketing ideas require different approaches. Short, dynamic videos perform best on social media, while email and push notifications work for quick alerts. vCommission’s real-time tracking lets affiliates see which videos, reels, or posts drive clicks and conversions, so you can adjust campaigns in real time.

4. Provide valuable, shareable content: Create content that people actually want to share. When your videos or posts help shoppers make better choices, they naturally get more clicks. You could make a short demo like “5 Ways to Save on Airalo eSIMs This Holiday Season,” showing how travelers can save on roaming. Or post a quick “Top 3 MAC Cosmetics Black Friday Deals” reel that beauty lovers can’t scroll past. Even a short YouTube video on “How to Book the Cheapest Kiwi.com Flights for the Holidays” can grab attention and drive action. 

When your content feels helpful and real, people engage with it, which leads to more conversions and commissions.

Turn BFCM Traffic Into Conversions!

Black Friday and Cyber Monday are prime times for affiliates, but success comes to those who act smartly. Affiliates can make the most out of this with vCommission’s high-performing campaigns, accurate tracking, and transparent reporting so you can maximize every click and sale.

From fashion and travel to finance and utilities, you can promote across verticals that truly match your audience’s intent. And with flexible validation windows and trusted partnerships, you never lose out on late conversions.

This BFCM, don’t just join the rush, lead it with vCommission. Sign up now & start earning!