Qorfit is a smart health and fitness brand focused on products designed to support everyday wellness and active lifestyles. To scale its affiliate-driven customer acquisition, the brand partnered with vCommission's D2C Growth Engine, built on the DTCX platform. The strategy combined affiliate acquisition with performance tracking and ongoing optimization to improve campaign efficiency.
Campaign Region: India
Vertical: D2C
Campaign Model: CPA
Despite generating traffic in the growing smart health device market, Qorfit struggled to turn this interest into completed orders. The campaign needed stronger affiliate acquisition to reach users with higher purchase intent, while ongoing monitoring was needed to identify partners driving conversions. Without clear visibility into results, it was difficult to optimize campaign performance.
To tackle these challenges, vCommission rolled out a performance-led affiliate acquisition strategy on its DTCX platform. The team identified affiliates already driving results and scaled them further, while continuously optimizing the campaign using live performance data. This conversion-first approach turned a small rise in clicks into a much sharper rise in orders and sales for Qorfit.
The implementation of vCommission’s D2C Growth Engine delivered significant growth across key campaign metrics.
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